Wine 2.0 and ZAP Presents Winery Best Practices

Event Details

Time: January 30, 2009 from 12pm to 2:45pm
Location: Fort Mason Center Bldg. D
City/Town: San Francisco, CA 94123
Website or Map: http://www.winetwo.eventbrite…
Phone: 415-596-1191
Event Type: Education
Organized By: Cornelius Geary
Latest Activity: Jan 30, 2009

Event Description

Wine 2.0, the innovator in social networking and events in the wine industry (www.winetwo.com) and
ZAP, Zinfandel Advocates & Producers (an organization of Zinfandel wineries and Zinfandel consumer enthusiasts, www.zinworld.org and www.zinfandel.org), invites you to participate in “Winery Best Practices,” an education session on January 30, 2009 at Ft. Mason in San Francisco and the “Bloggers’ Lounge” at the tasting on January 31, also at Ft. Mason.

Sessions as follows:

1. Winery eCommerce: 12:00-12:45 pm– A panel moderated by Jeff Carroll of ShipCompliant and Six88 Solutions on best practices and new tools for eCommerce success in 2009.

2. Winery Social Networking: 1:00-1:45 pm – A panel moderated by Lisa De Bruin of Hahn Family Winery with lessons on best practices for social networking in the year ahead.

3. Building a Great Consumer Direct Organization: 2:00-2:45 pm – A Presentation by Lesley Berglund of WISE Academy on best practices in direct-to-consumer programs with lessons learned from industry research covering the past 18 months.

Sessions will run for 45 minutes each (with a 15 minute break between sessions) starting at 12 noon on January 30 in the Building “D” Theater at Fort Mason. Up to 300 winery professionals are expected to attend. 40% of ticketing proceeds go towards ZAP’s Education Programs.

Tickets are $35 per session or $90 for all three.

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Comment by Smoke on January 9, 2009 at 1:11pm: Peter, we will! Definitely join us for the sessions if you can!

Smoke

Comment by Peter Fanucchi on January 9, 2009 at 12:47pm: I am very intrested & would like to swing by but my primary duty will be meeting & connecting with my fans especially since I haven't poured at ZAP for several years. Come by & visit me in the morning!
Peter

Comment by Jorge Guelbenzu Lapresta on January 9, 2009 at 2:20am: Very interesting, a pity Spain is so far...
Good luck and please post a summary for the Europeans...
Cheers

Comment by Thea The Wine Brat on January 8, 2009 at 9:54pm: I am so excited to see ZAP finally jump on the bandwagon; having worked with them for years, this is a HUGE step forward!