In October 2009, in correspondence with Breast Cancer Awareness month, J. Lohr Vineyards & Wines launched a national campaign in partnership with the National Breast Cancer Foundation to help provide 500 mammograms to women who would otherwise be unable to afford them, by donating $2 from every bottle sold of our 2005 J. Lohr Carol’s Vineyard Cabernet Sauvignon. Called Touching 500 Lives, this effort was designed to call attention to the importance of mammograms for early detection, and to…
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Posted on October 4, 2010 at 11:11am
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welcome to Wine 2.0! And hello to Jerry from me!
Smoke