Wine 2.0

John Heim
  • Male
  • Denver, Colorado
  • United States
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Profile Information

Wine Affilliation: Consumer or Trade
About Me:
Emerging Media Marketing Consultant and wine enthusiast. Very interested in building relationships across the boutique wine industry, seeing how boutique wineries are marketed, and tasting some premium, small lot wines. Freestyle snowboarder, trail runner, husband, dad and lover of life.

Favorite Wine Website:

Latest Activity

Steffan Bankier joined John Heim's group

Wineries, Marketing and Emerging Media

This is a new, open community to discuss the use of emerging media (search and social media) in marketing wineries.
Feb 4, 2013
jim morrison joined John Heim's group

Wineries, Marketing and Emerging Media

This is a new, open community to discuss the use of emerging media (search and social media) in marketing wineries.
Dec 14, 2012
Marisol Ramirez and John Heim are now friends
Jun 14, 2012
Ryan Ornelas joined John Heim's group

Wineries, Marketing and Emerging Media

This is a new, open community to discuss the use of emerging media (search and social media) in marketing wineries.
Jun 6, 2012

John Heim's Blog

Silicon Valley Bank - "2009-2010 State of the Wine Industry"

On Monday, May 4th Silicon Valley Bank released their "2009-2010 State of the Wine Industry" report. You can download the report for free - Click Here. To read their press release, with an overview of the reports findings, Click Here.

Posted on May 6, 2009 at 10:48am

Time To Tweet?

On Wednesday, Nielsen Wire published a post title Twitter's Tweet Smell of Success. The most noteworthy data point was clearly the explosive growth in users between Feb 08 and Feb 09 - growing from 475,000 to more than 7 million (1,400%). This explosive growth is expected to continue through 2009. But, there was something else worth noting. Twitter has… Continue

Posted on March 20, 2009 at 2:00pm

Growth of Online Video

According to a recent ComScore report, the consumption of online video content is growing rapidly and the numbers are actually quite staggering. In the US alone, 14.8 billion videos were viewed online in January 2009. That’s a 4% increase from December. In that same month, more than 100 million US residence (one third of the US population), watched video on YouTube.

These… Continue

Posted on March 16, 2009 at 5:00pm — 2 Comments

Nielsen - Trends in Socail Media

Facebook passes MySpace as world's most popular member community (social network). Online member communities pass email in global popularity. Here's an overview of the report (Nielsen report) and here's the full report (“Global Faces and Networked Places").

Posted on March 9, 2009 at 2:30pm

Site vs. Blog

The question has come up: should you build a blog or build a site? And, the argument was made that a blog is chronological (time and date stamped) and therefore not as valuable as navigable site content.

First, I think we need some clarity on what a website is.It can be pages, it can be a blog, or it can be both. When referring to a website, we want to consider two categories of content – ‘page content’ and ‘updateable content’. A good… Continue

Posted on March 5, 2009 at 8:30pm

Comment Wall (10 comments)

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At 10:14am on March 27, 2009, Barrie Cleveland said…
Hi John, Just got my invite to this group. Glad to be involved. I am just making arrangements for being in San Francisco next week for the Wine 2.0 bash. Maybe will run into you there. We support small and mid sized wineries with a online directory. We now have a couple of dozen winery customers that we promote.
At 12:45pm on March 16, 2009, Leah Hennessy said…
Thanks John! I'm looking forward to catching up on everything in the "Boutique Wineries" group and getting involved.
At 12:20pm on March 7, 2009, Bruce Papworth said…
"The State" is the only game in town here in Utah. They are the only entity that can buy wine and all consumers, restaurants and bars included, must buy thru the state stores. It's a tough environment. (I moved here from friends there think I'm nuts). There's no way I could do this as my primary job but it makes for a nice sideline.

I've only been in business a short time. Haven't met Liz but I'm familiar with the name. She's got a nice little book.

I'd be interested to hear your opinion of Colorado wines. I'm planning a recon trip to the Grand Junction area this spring. Any recommended stops?
At 1:59pm on February 28, 2009, sebeo said…

Just came back from london where we tasted wines of my friends from Languedoc at Confex event and tourism convention
At 1:47pm on February 20, 2009, VIE Winery said…

Thanks for your interest in VIE Winery! You may also join VIE on Facebook and Twitter by clicking on the links below:

Add VIE as a Friend:
Follow VIE on Twitter -

VIE Winery is all about "enjoying life" with good wine and good friends. VIE was started by four friends who all enjoy wine with life. We hope you will join us in this celebration and invite your friends to join!

Watch for more updates, new events, vineyard photos and pictures from the harvest which we plan to upload soon. Also, I want to extend the invitation to come and taste our wines at our winemaking facility in San Francisco when you are in the area. We look forward to sharing our wine with you.

Enjoy life!

VIE Winery Team

PS -- If you are not on the VIE Mailing List, please sign up for our mailing list at



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