Julie Brosterman's Page

This past weekend I wrote a blog about the State of Social Media in the Wine Biz about what’s going on online and how to join the conversation. There’s more to the picture than online Social Media strategy and the results of this study sums it up well.



In May of this year, Keller Fay conducted a survey about the most talked about brands using Social Media.



“The results confirmed earlier Keller Fay findings that there is value in looking at both online and offline forms of… Continue

Ok, so you’ve put your foot (or toe) in the water and have a facebook page, a twitter account and have made attempts at writing a blog, newsletter and updating your website on a regular basis.



Oh, you’re only doing two out of the above? Or three out of the five? Well, I hope that you’re couching your expectations on what the results will be. Oh, you haven’t thought about the outcome? Your goals for increasing visibility, getting your brand out there, generating… Continue

July Reading Glasses Book Selections and Wines



1. In the Kitchen: A Novel (Hardcover)by Monica Ali



A new novel by the author of Brick Lane would have normally caught our attention but the fact that the setting is in a restaurant kitchen made it truly compelling. Even though there is an (over) abundance of reality shows on TV set in kitchens, they somehow due to the formula now used on TV never completely stay ever in any scene longer than a good 15- 30 seconds to let you… Continue

As the CEO of Women & WIne, http://womenwine.com, I wear a lot of different hats. So it was a great privilege on Thursday, to help host a press and bloggers tasting event - a sneak peak so to speak - to showcase some of the winners prior to the announcment yesterday to the public.



The competition attracts 3800 submissions in the wine category alone from around the world. The organizers at the Los Angeles Fairplex (yes! you probably know this as the home of the Pomona County Fair)… Continue

From the minute I shook Richard Sanford's hand at the tasting room at Alma Rosa Vineyards on the famous Santa Rosa Road that is now so familiar to everyone, I knew that I would be hanging on to his every word.



I'm trying not to be overwhelmed by the influence that he's had on the wine making industry. I want to hear the story in his own words even though I have heard it repeated so many times before. He's a legend in his own time - really - the story of his driving his VW down this… Continue